December 23, 2009 – Thanks to the generosity of NDG, Snowdon, and Montreal West movie renters, Avenue Video was able to deliver over 24 boxes full of toys and non-perishable food items to the NDG Food Depot.
“I can’t believe how many items were donated” said Mike Taylor, owner of the three west-end Avenue Video stores. “It warmed my heart to see that the items I was bringing in to the depot were going out to families in need. Literally, as I was carrying them in, I saw people leaving with some of the toys and food that were donated at our stores. The NDG Food Depot does so much for our neighbourhood, I’m glad I have a way to encourage my customers to participate at this critical time of year.”
Taylor has been running the Food and Toy drive for four years now through a clever promotion “Give and Ye Shall Receive”. The promotion allows customers to bring in a non-perishable food item and get a free 7-day catalog rental when the rent a movie of their choice. The other option encourages customers to bring in a toy (in it’s original packaging) and get a free 7-day new release when taking another rental. The promotion runs from mid-November until December 23rd annually.
THE NDG FOOD DEPOT is a local charitable organization collecting toys and non-perishable food donations. Urgently needed items are: baby food, macaroni & cheese and cans of tuna, beans, vegetables and fruits.
AVENUE VIDEO: 5669 Monkland Ave. ; 5343 Queen Mary Road; 14 Westminster N.